Term of the Moment

ASCII file


Look Up Another Term


Definition: squeeze page


A landing page on a website that requires visitors to enter their email address in order to receive a white paper, opt in to some campaign or be able to log in to use the site's content. The squeeze page may have only a form to fill in, or it may contain educational or other information to entice users to sign up. No matter how the squeeze page is constructed, its sole purpose is to collect another valid email address. See landing page.